The Facebook Effect
by DAVID KIRKPATRICK,
NEW
YORK/RANDOM HOUSE/2010
From the title, it suggests on what is the book about, a familiar term "Facebook", the site we usually login at least once in a day.
The story-line revolves around how Facebook evolved from a Harvard dorm room experiment to a successful company having almost a billion of active users, the struggles of keeping the company stable, about its competitors, about its strategies, failures etc. It makes us realize that nothing is achieved without pure hardwork, determination and a focused way to reach your goal. It also shows Mark Zuckerberg's ability to handle the company well, make it financially viable without compromising on the quality of the product, to remain steady despite failures, believing in the concept of the company and make it so successful.
Also, it gives opinions of Facebook by its investors, stakeholders, management team etc. and gives an insight about the lives of people involved in making Facebook what it is today.
Reviewed by Manan Meghani - FE 6